Trump family launches US mobile phone service
Bloomberg Television·2025-06-16 14:37

New Product Launch - Trump Mobile, a Trump-branded mobile phone service, will operate as an MVNO, leasing capacity from the three major US carriers [1] - Trump Mobile's flagship plan costs $4745 per month, including unlimited text, data, calls, and device protection [1] - The company unveiled a smartphone, the T1, priced at $499, running the Android operating system, designed and built in America [1][2] Strategic Context - The launch commemorates the 10-year anniversary of President Trump's 2016 campaign launch [2] - The launch occurs amidst pressure on Apple to manufacture iPhones in the United States or face tariffs as high as 25% [2]