Mastering The Art of Persuasion | Yosef Alhomsi | TEDxAljazari International School

Persuasion Techniques - The "foot in the door" technique involves starting with a small request to increase the likelihood of agreement to a larger one [6] - The "door in the face" technique starts with an outrageously large request, followed by a smaller, more reasonable one, leveraging the sense of guilt from rejecting the initial request [11][14] - The principle of authority suggests that people are more likely to be persuaded by credible and knowledgeable figures [21] Application of Persuasion in Education - Students can use the "foot in the door" technique to improve communication with teachers, such as requesting small bonus assignments to incrementally improve grades [8][9][10] - Teachers can use the "door in the face" technique to manage student complaints about assignments by initially assigning a larger task and then reducing it to the intended size [15][16][17] Real-World Examples - A study showed that initially, less than 20% of people agreed to place a large "drive carefully" sign in their yards, but after agreeing to a smaller sign first, 76% agreed to the larger sign [4][5] - A study in a restaurant showed that only 10% of people helped a woman who pretended to have lost her purse, but when she initially asked for the entire bill to be paid and then reduced the request to a small contribution, 75% helped [13] - In 1955, Dr Jonas Salk's credibility as a scientist helped turn public skepticism into widespread trust for his polio vaccine, leading to a nearly 90% drop in polio cases in the US within two years, from 58,000 to 5,600 [24][25] Personal Anecdote - Using the "door in the face" technique, the speaker increased their usual allowance by 50%, from $20 to $30, by initially asking for $40 [18]