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How Labubu Skyrocketed Pop Mart Stock 1,200% | WSJ The Economics Of
The Wall Street Journal·2025-06-18 14:00

(crowd member cheering) - [Narrator] Whenever Chinese retailer Pop Mart drops a new Labubu designer toy, it sells out within minutes. - It's sold out. - Insufficient stock.(group shouting and groaning) - Already. - [Narrator] These hard to get toys are packaged in blind boxes. Meaning customers buy them without knowing what's inside.- Ah. This is the main one that I actually wanted. - [Narrator] And they drive the majority of Pop Mart's revenue, which more than doubled in the past year.- What are these. - [ ...