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'Elio' has worst-ever box office opening for a Pixar film
CNBC Televisionยท2025-06-23 10:59

Box Office Performance - Disney's new Pixar film "Ilio" had a disappointing opening weekend, grossing only $21 million in North America, marking the worst opening for a Pixar film [1] - "How to Train Your Dragon" from Universal Pictures topped the box office with $37 million and has grossed nearly $360 million worldwide [2] Industry Trends and IP Strategy - The industry is discussing whether Pixar should leverage existing Disney IP, similar to the "Barbie route," to create successful films [3][4] - There is debate on whether Pixar can recapture its past creative success with original films or if sequels and adaptations of existing IP are the more viable path [4][5][6] - Universal's success with films like "Super Mario" highlights the potential of adapting beloved IPs [7] Production Costs - "Ilio" cost at least $250 million to produce and market [1]