WNBA Commissioner: Our teams are seeing valuations go up from $5M to $260M on average

WNBA Expansion and Growth - WNBA is capitalizing on growing popularity and high demand, entering an expansion phase [3][4] - The league aims for 18 teams by the end of the decade, adding Cleveland, Detroit, and Philadelphia in 2028, 2029, and 2030 respectively, and Toronto and Portland next year [4][5] - Expansion balances game quality, player opportunities, and strategic city selection [5] Financial Performance and Valuation - WNBA is experiencing tailwinds for women's sports and sports in general, particularly in team valuations [6] - Positive elements like uniform patch valuations, media ad spots, and franchise valuations are driven by revenue and revenue multiples [7] - Capital raised in February 2022 helped the WNBA transition into a hypergrowth phase [8] - Team revenues are increasing from gate receipts, corporate partnerships, and local media deals [9] - Team valuations have significantly increased from $5 million to $260-270 million [9] Media and Partnerships - WNBA has signed a significant national media deal, including with NBC, starting next year [9] - Corporate partners and NBA/former NBA players are strong supporters of the WNBA [2]