Ice cream makers announce plan to eliminate artificial food dyes by the end of 2027

But I just want to commend the leadership, Michael, and the whole team and everyone you represent at IDFA and all the dairy farmers and ice cream producers they represent for taking on this voluntary proactive effort to eliminate the use of artificial colors in ice cream products by the end of 2027. Today FDA has approved a new blue vegetable dye in addition to many of the other dyes that we've all the three dyes that we've already uh rapidly approved over the past two months. Secretary Kennedy and I are no ...