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Forbesยท2025-07-18 06:40Real Estate Market Trends - Zillow's research identifies optimal paint colors to attract buyers and potentially increase selling prices [1] - Zillow advises caution regarding specific paint colors that may negatively impact buyer interest [1] Marketing and Sales Strategies - The real estate industry can leverage paint color selection as a strategy to enhance property appeal [1] Data Source - The research findings are attributed to Zillow [1]