X @Forbes

Company Focus - Neil Parikh, an Under 30 alum, is transitioning from a mattress startup to a mental health venture [1] - The new venture leverages AI to address mental health, aiming to overcome limitations of traditional therapy [1] Business Strategy - The company is applying a "frictionless approach" from the mattress industry to the mental health sector [1] Industry Impact - The mattress startup reshaped how a generation sleeps, indicating potential for significant impact in the mental health space [1]