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Jeep CEO on why the new Cherokee is so important for the company
CNBC Televisionยท2025-08-22 15:00

When you look at this, how important is it that you have a midsize SUV back on sale again. Yeah, there's no question. This is the biggest segment in the United States and bringing this back into our portfolio is a perfect fit between the Compass and the Grand Cherokee.And this is obviously one of the largest misses from our sales decline that is now going to help reinvigorate a positive direction for us going forward. Did you let the the Did you let the lineup get stale. Is that the problem what we saw over ...