Ives, Lee Tap Social Media Megaphone for New ETFs

ETF Market Trends - Two ETFs stand out due to their rare double performance of outperformance and flows in a sea of 4200 ETFs in the US [1] - Prominent figures launching their own ETFs is a new trend [4][6] - Not all famous people gain traction when they launch their own ETFs [7] Key Figures & Influence - Tom Lee has 500 thousand followers on Twitter, while Dan Ives has around 200 thousand, enabling them to directly reach retail investors [2] - These retail investors buy up the ETFs by the billions [2] - Dan Ives is described as charismatic and quotable, with a distinctive style [7][8] Potential Risks & Considerations - There's a question of potential self-interest, though they are expected to practice fiduciary duty [6] - The impact on ETF inflows if figures like Dan Ives turn negative on certain stocks needs consideration [3]