Learn Fast Enough to Stay Human: in the age of AI | Jess Wiseman | TEDxNorthern Quarter
TEDx Talks·2025-10-07 16:05

AI Impact on Creative Careers - AI's rapid advancement challenges the value of traditional creative skills, as AI can now execute tasks faster than humanly possible [6][7] - The gap between effort and output is shrinking due to AI, raising questions about the point of pursuing mastery in certain fields [8][9] - Perfection, once a goal, is becoming commoditized, making imperfections and flaws valuable assets [33] The Value of Authenticity - Imperfection is emerging as the new proof of authenticity, increasing the value of real human stories in a world saturated with AI-generated content [12] - Human error and relatable storylines build connection, which AI struggles to replicate naturally [13][14] - Raw, imperfect, and story-first content is outperforming perfect posts, driven by basic human biology and the desire for honesty [25][26][27] Shifting Media Landscape - The social media space is evolving into "interest media," where algorithms prioritize personalized content, making attention a crucial asset [21][22][23] - Consumers are increasingly prioritizing trust and emotional connection over perfection, influencing purchasing decisions [28][29][30] - Individuals are becoming their own intellectual property, with personal stories and individuality forming their brand [31][32] Opportunities in the AI Era - The virtual influencer space is expected to grow significantly, with individuals owning virtual personas [32][33] - Learning and skill development remain valuable, with AI serving as a tool to enhance the learning process [36] - The willingness to fail fast and openly is crucial for staying consistent, successful, and human in the AI era [38]

Learn Fast Enough to Stay Human: in the age of AI | Jess Wiseman | TEDxNorthern Quarter - Reportify