Hollywood backlash grows against OpenAI's new Sora video model

Copyright Concerns & Legal Risks - Hollywood studios express outrage over OpenAI's initial "opt-out" approach to copyrighted material in Sora [2] - Studios are exploring potential copyright violations by Sora, including unauthorized use of characters and backdoor prompts [3] - Warner Brothers demonstrated blatant copyright infringement to OpenAI with prompts generating content similar to Batman [3] - Revenue sharing offer from OpenAI for IP usage is unappealing to media companies seeking control over character representation [6] - Focus on generative AI outputs may distract from the core issue of copyrighted material used for training data [7] - Potential for lawsuits exists, referencing previous legal actions by Universal Pictures, Disney, and Warner Brothers against Midjourney and Miniax [6] OpenAI's Response & Mitigation - OpenAI CEO Sam Altman shifted tone, promising rights holders more granular controls over their IP [2] - Sora has implemented guard rails to block certain queries, such as attempts to create a Garfield-like character [4] - Changes have been made to Sora since launch, indicating ongoing adjustments to address concerns [5] - OpenAI asserts that Sora's policies adhere to fair use principles [7] Industry Stance & Future Actions - Studios are closely monitoring OpenAI's actions to address their concerns [5] - Studios prefer negotiation over litigation [6] - Entertainment attorney flagged concerns on whether Sora used copyrighted materials for training data [7]