AMC Networks CEO: 'What we see is there's two different customers'
CNBC Televisionยท2025-10-16 18:15
Customer Segmentation - The streaming-only or broadband-only customer represents a distinct segment from traditional linear TV viewers, with limited overlap [1] - Cost is a primary driver for consumers choosing less expensive virtual MVPDs [2] Content Delivery - Content delivery is becoming increasingly agnostic, with fast channels, linear channels, and on-demand streams all utilizing unicast technology [3] - The shift from broadcast to unicast is transforming content delivery [3] Business Strategy - Providing value, reliable customer service, brand representation, and ease of use are crucial for success [4] - The company believes in a strategy focused on delivering value to customers [4]