What It Really Takes to Build a Brand from Scratch | Abhishek Daga

Business Strategy & Growth - Never miss an opportunity for a sale, always be selling [1] - Getting a deal is just the beginning, requiring responsibility to live up to investor expectations [3] - See the opportunity, seek it out, and try new things [7] - Pivoting is crucial for survival in a dynamic business environment [8][12] - Long-term sustainability requires a win-win situation for everyone involved, including suppliers and partners [26][27] Supply Chain & Manufacturing - Initially importing luggage from China, the company shifted to developing an Indian supply chain [13][14] - Over 60-65% of goods are now from India, with a goal to reach 90% by the end of the financial year [14] - The shift to Indian manufacturing is primarily business-driven, with patriotism as a secondary benefit [14] Branding & Marketing - Shark Tank was a game changer for brand recognition, increasing awareness from 2 out of 10 to 4-6 people [18][19][20] - The company is now present in 1200+ stores across the country and expanding into its own stores [20] Entrepreneurial Mindset & Learning - The speaker considers himself an accidental entrepreneur, emphasizing the importance of seizing opportunities [4][7] - Financial training is important for scaling a business, even with professional help [22] - It's important to push boundaries and not stay in a comfort zone [22][23] - Experiencing field sales, especially for young people, teaches resilience, empathy, and how to handle rejection [23][24][25]