Courage, Innovation, and Building Together | Mayank Jain | TEDxDTSS College of Law

Company Overview - Viva composite panel focuses on aluminium composite panels, a modern facade material [1][4] - The company's story is rooted in courage, transforming an idea into a business [3] Market Opportunity - In the early 2000s, India's rapid growth and urban development led to the import of modern facade materials [4] - Imported aluminium composite panels suffered from inconsistent quality and high costs, limiting accessibility [4] Company Strategy - Mr Prakash Jen, the CMD, took a bold step to manufacture aluminium composite panels in India [4][5] - The company fosters courage among employees by celebrating birthdays and instilling a sense of ownership [6]