Market Overview - Youth sports in the United States represents a $40 billion market annually [1] - Spending per child in youth sports has increased by 46% since 2019 [1] - The youth sports market is four times the size of the domestic box office [1] Dick's Sporting Goods Strategy - Dick's Sporting Goods is focusing on its "House of Sport" concept as its future strategy [2] - The "House of Sport" concept aims to innovate and disrupt Dick's Sporting Goods' existing business model [2] - "House of Sport" stores are significantly larger, typically 120,000 to 150,000 square feet, and often two stories [3] - These stores feature sports cages, fields, golf simulators, climbing walls, and premium brands [3] - Mall developers are actively seeking Dick's Sporting Goods to fill vacant department store spaces [4][5] Financial Performance & Expansion - A typical "House of Sport" generates approximately $35 million in sales [5] - "House of Sport" achieves an approximate 20% EBIT margin due to favorable lease terms [5] - Dick's Sporting Goods plans to operate approximately 35 "House of Sport" locations by the end of the current year and aims to reach up to 100 by 2027 [6]
As retailers look to shrink their footprints, Dick's Sporting Goods goes bigger with House of Sport