Creating in an Age of Distraction:How to Stay Original in a Noisy World | Varun Unni | TEDxAGBSKochi

[Music] You just heard a melody that I had composed a few notes of particular texture, specific rhythm. Now imagine you listen to the same melody again tomorrow maybe slightly altered uh more instruments layer to it and then again next week and then it's there everywhere in your social feeds in commercials and even as background music to someone else's masterpiece. How long before the once unique and fresh melody starts to feel inevitable.How long before it feels like less of a discovery and more of a mere ...