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Ted Leonsis On Why Liquidity Is The Next Challenge Of Sports Ownership
CNBC Televisionยท2025-10-23 15:00

Business Strategy & Market Positioning - The company views the sports and media industry as misunderstood and mispositioned, highlighting the scarcity of assets like sports teams akin to artwork [2] - The company focuses on subscription-oriented business models with recurring revenues, leveraging national league revenues and generating local revenues [3] - The company aims to operate like a best-in-class software services company, emphasizing R&D and long-term customer contracts with built-in escalators for predictable revenue [8][9] - The company prioritizes authenticity and local fan engagement, focusing on a specific market (Richmond, Virginia to Delaware) rather than geographically diverse holdings [13][14] Financial Performance & Valuation - The company's sports and media empire is valued at $10 billion [1][3] - The company is experiencing double-digit revenue growth, projecting $700-750 million in revenue this year [35] - The company anticipates a $100-125 million uplift in revenue upon the opening of the new building [34] - The company projects $1 billion in revenue in three years with $600 million of debt [36] Liquidity & Future Plans - The company is acting like a pre-IPO company to address liquidity concerns for partners and their estates [26][29] - The company is focused on future-proofing and digitizing the business, including investing nearly $1 billion to renovate the building [17][32] - The company is building a digital means to distribute its product, aiming to leverage more programming and inventory [14]