Interview: Susan Odle, CEO StorMagic

Retail Industry Trends - Retailers face increasing cost pressures and need to maximize value from their infrastructure [2][3] - Store modernization is a significant trend, with retailers seeking single infrastructure solutions for agile feature releases and fleet-level management [6] - Retailers are consolidating physical hardware and applications in stores to achieve more with less [7] - The "store of the future" concept is accelerating due to advancements in AI hardware [8] StorMagic's Solution - StorMagic focuses on the edge retail environment, providing solutions for those with limited budgets and IT staff [4] - StorMagic offers simple licensing based on per server and per storage, avoiding complexities related to cores or CPUs [5] - StorMagic's solution is designed to future-proof businesses, with no software cost impact from running more AI-driven applications [5] - StorMagic's hyperconverged infrastructure solution (SVHCI) is a rip and replace for VMware, reducing lifetime TCO [10][11] Collaboration and Technology - AMD hardware is breaking ground in performance and sustainability, influencing retailers' technology adoption [9] - StorMagic collaborates with HPE to provide integrated solutions on AMD platforms, reducing friction in the market [9][10] - The integrated technology stack of StorMagic, AMD, and HPE offers performative solutions for retailers [9]