X @Ignas | DeFi

Narrative Emergence & Viral Spread - The cryptocurrency market is susceptible to narratives that can rapidly gain traction, exemplified by the sudden resurgence of interest in Zcash ($ZEC) [1] - Initial skepticism towards a previously overlooked cryptocurrency can shift as price increases drive mindshare and potentially frustration [1] - This dynamic creates a reflexive loop where individuals either ignore the cryptocurrency or are tempted to invest [1][2] - Investment, even in small amounts, can lead to increased engagement and promotion of the cryptocurrency, further fueling the narrative [2] - The Zcash ($ZEC) example is applicable to other narratives in the cryptocurrency space [2]