Chipotle traffic slips as core customers pull back
CNBC Televisionยท2025-11-07 19:00
When's the last time you ate at Chipotle. Turns out less people are, especially a key demographic for the company, and it's starting to hurt the chain. >> We've seen a pretty sizable step down in the consumer that's under $100,000 in annual income.Specific to that is a group uh the 25 to 34 year old, which we overindex to, has pulled back measurably. >> People making less than $100,000 a year make up about 40% of the company's total sales. And Chipotle is admitting it leaned a little too heavy into this gro ...