The Unbroken Startup: Lessons from the Edge of Failure | Kiran Kalakuntla | TEDxIFHE Hyderabad

Startup Failure & Resilience - 90% of startups fail [1] - 75% of companies fail within 15 years [2] - Only 7 out of 25,000 companies survive [3] - Death experiences build resilience within a company [29] Company Journey & Strategy - The company started as a platform to track the founder's father's health, evolving into a platform for 150万 (1.5 million) employees [4] - The company initially faced skepticism about the importance of employee health in India [6] - The company emphasizes acknowledging, assessing, stabilizing, adapting, and regrowing during crises [16][28] - The company repositioned itself during COVID-19 to focus on employee vaccinations, doubling revenues [23][24][25][26] - The company identifies as a "cockroach startup," emphasizing its ability to survive and adapt [27][28] Financial Challenges & Recovery - The company faced a situation with only 2,000 rupees in the bank due to financial mismanagement [13][14] - The company recovered by collecting receivables and communicating openly with the team [17][18][19][20] - The company's revenue went to zero during COVID-19 before reinventing itself [23] - The company has been doubling its revenues for the fifth year [29]