The Secret Marketing Strategy That Built a16z: From Zero to Legendary VC Firm

I cause a lot of antagonism between us and the other firms in those days. >> Your filter is like you're going to get the deal or I'm going to get the deal. You die or I die. >> And they're not exactly shrinking ballots themselves. >> They hated that cover story. Look at him on the cover of the magazine. That's not supposed to be him. Not supposed to be the entrepreneur. What the hell? D. I mean, they just like we didn't have any entrepreneurs at the time. >> VC was like a big secret. And then actually build ...