X @The Block

Industry Problem - Big Tech owns creators' audiences and "steals" their data [2] - Big Tech uses AI to capture creators' value [2] - The media industry is broken due to centralized control [2] - AI summaries lead to traffic collapse for content creators [2] Solution & Strategy - Decentralized ownership is the path for creators to regain control of content, revenue, and audience [2] - Roundtable aims to decentralize the global media industry using blockchain tech [1] - Decentralization is needed for the future of media [2] - Digital ownership protects brand and audience [2] Roundtable's Actions - Roundtable's recent merger is part of its plan [1] - Roundtable is taking back 'stolen' content from Big Tech [1] - Roundtable is taking the first step toward digital ownership [2]