King Arthur Baking Company CEO Karen Colberg on 235 years of tradition

I'm Karen Coberg, CEO of King Arthur Baking Company, which has been around since 1790 and is America's oldest baking company. King Arthur was founded over 200 years ago. And I always like to think of what the country was like at that time.There were 13 states. George Washington was our first president. And our founding family at that point said, "We need flour for people to bake." Flour was a cornerstone of the kitchen.and having incredibly highquality flour was important so that people could sustain their ...