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BSCN·2026-07-08 12:47
University of Kansas and Ripple Announce Historic Multi-Year Jersey Patch PartnershipUniversity of Kansas enters a five-year strategic agreement with @Ripple to feature $XRP branding across all intercollegiate athletic uniforms.The deal represents the first-ever cryptocurrency sponsorship of a major college athletics program and is reportedly one of the most lucrative jersey patch contracts in collegiate history.The partnership leverages high-visibility placement during Big 12 Conference broadcasts to intro ...