Dell Technologies(US:DELL) WitsView睿智显示·2025-05-08 06:26Core Viewpoint - The OLED monitor market is experiencing rapid growth, with significant increases in shipment volumes expected in 2025, driven by new product launches from various brands [1]. Industry Overview - TrendForce's research indicates that OLED monitor shipments are projected to reach approximately 507,000 units in Q1 2025, representing a year-on-year increase of 175%. By Q2 2025, shipments are expected to rise to 650,000 units, with an annual growth rate of 81%, leading to a total of 2.58 million units for the year [1]. Market Share Analysis - Samsung leads the OLED monitor market with a 22.4% market share, primarily driven by its 49-inch product line, which accounts for 40% of its shipments. The 27-inch UHD products are expected to become the highest-selling category for Samsung in Q2 [2][3]. - ASUS has climbed to the second position with a market share of 21.6%, closing the gap with Samsung to less than one percentage point. ASUS has invested heavily in OLED technology and diversified its product offerings, including portable dual-screen monitors [2][4]. - MSI holds the third position with a 14% market share, benefiting from a strong performance in 2024, where it achieved a 63% year-on-year growth in overall monitor shipments and a staggering 36-fold increase in OLED shipments [2][5]. - LGE ranks fourth with a 13% market share, boosted by the launch of its 45-inch WUHD model. However, it is expected to lag behind competitors due to a lack of focus on the popular 27-inch UHD segment [2][6]. - Dell occupies the fifth position with an 11% market share, with expectations of growth driven by the introduction of new 27-inch UHD and 31.5-inch 120Hz models aimed at the business market [2][7].