Workflow
阿里大文娱更名为“虎鲸文娱”
新华网财经·2025-05-21 13:08

Core Viewpoint - Alibaba's cultural and entertainment group has rebranded itself as Whale Entertainment Group, with its subsidiary Alibaba Pictures set to be renamed as Damai Entertainment, reflecting a strategic decision to return to its roots and embrace a new entrepreneurial spirit [1]. Group 1 - The rebranding of Alibaba's entertainment division aims to create joy for users through its core platforms, Youku and Damai Entertainment [1]. - The name change is part of a broader strategy aligned with Alibaba's commitment to "returning to the original intention and re-entrepreneurship" [1].