“三年前存100万，利息能买一辆车，现在只够加三年油”…利率跌破“1”时代，储户转战新三金

Core Viewpoint - The article highlights the significant decline in deposit interest rates in China, leading to a shift in consumer behavior towards alternative investment options, particularly among younger individuals seeking better returns on their savings [3][10]. Group 1: Interest Rate Decline - Major state-owned banks collectively lowered deposit rates, with one-year fixed deposit rates dropping below 1% for the first time, now at 0.95%, and savings account rates at 0.05% [5][6]. - Several national joint-stock commercial banks followed suit, with one-year fixed deposit rates now averaging around 1.15% and two-year rates at 1.2% [5][6]. - Smaller banks have also adjusted their rates, with many now offering one-year fixed deposit rates between 1.1% and 1.2% [5][6]. Group 2: Disappearance of High-Yield Products - The once-popular large-denomination certificates of deposit (CDs) have seen a decline in demand, with average rates for one-year CDs at 1.719% as of March 2025, down from over 3% last year [8][9]. - Many banks have removed two-year and longer-term CDs from their offerings, with current rates for shorter-term CDs not exceeding 1.4% [8][9]. - The attractiveness of large-denomination CDs has diminished compared to other investment products, such as money market funds, which currently offer competitive yields [9]. Group 3: Shift to Alternative Investments - In response to declining deposit rates, younger consumers are increasingly turning to alternative investment strategies, coining the term "new three golds," which includes money market funds, bond funds, and gold funds [10][12]. - Investors are prioritizing low-risk, inflation-beating, and higher-yielding products, with many reallocating significant portions of their savings into bond funds and gold ETFs [12][14]. - Data shows a growing trend of younger investors diversifying their portfolios, with millions now investing in a combination of money market funds, bond funds, and gold funds [15].