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Core Insights - A peculiar phenomenon is emerging on short video platforms where women from countries like Vietnam and Ukraine seem to be eager to marry Chinese men, citing reasons such as the perceived high quality of Chinese men and demographic imbalances in their home countries [1][5][6] - Numerous cross-border marriage intermediaries are active on these platforms, charging fees ranging from 5,000 to 186,000 yuan, simplifying the process of cross-border marriage while downplaying the associated risks [1][10][16] - Cross-border marriages are not legally permitted in China, and the rise of the cross-border marriage market has led to numerous reports of "runaway foreign brides" and marriage fraud, as well as illegal activities such as human trafficking and smuggling [1][18][19] Group 1 - The narrative that "women worldwide want to marry Chinese men" primarily originates from two groups: self-media and marketing accounts, which create a false impression of Chinese men's global appeal for traffic [6][8] - Some intermediaries exploit information asymmetry to market "foreign brides" to domestic men, despite the prohibition of foreign marriage agencies in China, as outlined in a 1994 government notice [8][10] Group 2 - Active intermediaries on short video platforms often use traditional marriage-themed names and attract attention by showcasing local women, with one intermediary charging 186,000 yuan for a complete service package [10][11][16] - The process described by intermediaries appears straightforward, but they intentionally obscure the various hidden risks involved in cross-border marriages [17][21] Group 3 - The rise of the cross-border marriage market has led to increasing reports of scams, with many individuals losing money and facing fraudulent practices [18][20] - Cases have emerged where individuals were deceived into believing they would marry foreign brides, only for the brides to disappear after the marriage ceremony [20][21] - Some intermediaries attempt to alleviate concerns by claiming that foreign women are eager to marry Chinese men due to their lower social status, offering "after-sales promises" to recover lost funds or find replacements [21][22]