周六福通过港交所聆讯：最快达成4000家门店的中国珠宝品牌，2024年营收超57亿元

Core Viewpoint - Zhou Li Fu Jewelry Co., Ltd. is experiencing significant growth, with a compound annual growth rate (CAGR) of 46.1% in online sales revenue from 2022 to 2024, and aims to expand its market presence through an IPO [2][4]. Group 1: Company Overview - Zhou Li Fu was established in 2004 and integrates jewelry product development, procurement, franchising, and brand operation [2]. - As of December 31, 2024, Zhou Li Fu operates 4,129 stores across 31 provinces and 305 cities in China, including 4 overseas franchise stores [2]. - The company has maintained a position among the top five jewelry brands in China from 2017 to 2024 based on store count [2][3]. Group 2: Market Position - In terms of store distribution, 8.4% are in first-tier cities, 36.5% in second-tier cities, and 55.1% in third-tier and lower-tier cities [3]. - Approximately 55% of the stores are located in shopping centers and department stores [3]. - Zhou Li Fu ranks fifth among Chinese jewelry brands based on store count as of December 31, 2024, and third in southern China [3]. Group 3: Strategic Development - The company strategically established a market network in lower-tier cities and suburban areas of first and second-tier cities to capture industry trends [4]. - Zhou Li Fu's headquarters in Shenzhen benefits from the region's status as a core hub for the jewelry industry, focusing on gold jewelry products for rapid growth [4]. Group 4: Financial Performance - Revenue for Zhou Li Fu from 2022 to 2024 was 3.102 billion, 5.150 billion, and 5.718 billion yuan, with a CAGR of 35.8%, the highest among national jewelry companies [5]. - Net profit for the same period was 575 million, 660 million, and 706 million yuan, with a CAGR of 10.8% [6]. - The IPO proceeds will be used to expand the sales network, enhance brand awareness, improve product supply, and support general corporate purposes [6].