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多地叫停“高息高返”车贷模式
第一财经·2025-06-05 01:55

Core Viewpoint - The "high interest high rebate" model for car loans is being phased out across multiple regions, with banks suspending this practice due to regulatory pressures and profitability concerns [1][4][7]. Summary by Sections Policy Changes - Many regions, including Sichuan and Henan, have begun to implement self-regulatory agreements aimed at curbing high rebates in car loans, indicating a trend towards the cessation of the "high interest high rebate" model [1][4][7]. - Major banks such as ICBC, CCB, and BOC have notified dealers to halt this model, which has been prevalent in the market [4][5]. Impact on Consumers - Consumers who previously benefited from the "high interest high rebate" model are now facing the withdrawal of these incentives, which included significant rebates that made loan purchases cheaper than cash purchases [3][9]. - The new policies may require consumers to meet longer repayment terms before being eligible for penalty-free early repayment, shifting from "loan 5, full 2" to "loan 5, full 3" [8][9]. Industry Dynamics - The "high interest high rebate" model was primarily driven by banks' need to capture market share, leading to high commission payments to dealers, which ultimately eroded bank profits [5][7]. - The average loan duration for car loans is significantly shorter than banks anticipated, leading to financial losses when high rebates are paid out [8]. Future Outlook - The cessation of the "high interest high rebate" model is expected to lead to a more stable and sustainable banking environment, focusing on actual market needs rather than aggressive rebate competition [9]. - Banks are likely to adapt by enhancing service quality and operational efficiency rather than relying on high rebates to attract customers [9].