Core Viewpoint - The restaurant industry in Beijing is experiencing a significant decline in business dining consumption, leading to a drop in per capita spending in private rooms by 15% to 30% [1][3][7] Group 1: Decline in Business Dining - Multiple restaurant enterprises reported a noticeable decrease in the number of business dining customers this year, impacting the overall revenue from private room dining [1][3] - The trend of declining private room consumption began around 2021 and has become more pronounced in the past year, with many restaurants noting a shift in customer demographics [3][7] - Business dining, which was once a major profit source for high-end restaurants, is now facing challenges due to reduced frequency of business gatherings and stricter reimbursement standards [4][6][7] Group 2: Shift to Family Consumption - Family dining is emerging as the new mainstay of restaurant consumption, with an increase in customer flow and table turnover rates [3][10] - Restaurants are adapting their operations and menu offerings to cater to family-oriented consumers, who tend to spend less but visit more frequently [10][11] - The average spending per table for family dining is around 1000 yuan, contrasting with the higher spending associated with business dining [10] Group 3: Operational Adjustments - In response to changing consumer preferences, restaurants are adjusting the layout and number of private rooms, converting them into smaller tables during weekdays to maximize utilization [14] - Menu adjustments are being made to include more affordable dishes, appealing to family consumers while maintaining some high-end options for business clients [14][15] - The overall profit margins for restaurants are under pressure, prompting them to explore cost-cutting measures such as reducing staff and negotiating lower rents [17][18]
北京餐饮企业正在抛弃包间
经济观察报·2025-06-05 18:45