海外618前，Labubu成为阿里速卖通搜索词第一名
第一财经·2025-06-06 06:08
Core Insights - Labubu has become the top search term on Alibaba's AliExpress platform, indicating a significant surge in consumer interest [1] - During the upcoming overseas 618 shopping festival, Pop Mart will continue to sell Labubu and other popular IPs on AliExpress [1] Group 1 - Labubu's popularity is driving global consumers to purchase from Chinese cross-border e-commerce platforms [1] - The upcoming overseas 618 event is expected to feature Labubu prominently, reflecting its status as a trending product [1]