Core Viewpoint - The article discusses the rapid expansion and complex business structure of the company "追觅" (Dreame), highlighting its aggressive growth strategy and the challenges faced by its employees regarding work hours and expectations [1][20]. Group 1: Business Expansion - The company has a diverse and expanding business portfolio, including various product lines such as vacuum cleaners, air conditioners, and even food and beverage brands [21][22]. - As of June 6, the company has established multiple business units (BUs) across different sectors, indicating a strategy of diversification and rapid market entry [21][24]. - The founder emphasizes a high-performance culture, aiming for each new business to compete with top industry players, such as Dyson and Johnson & Johnson [17][19]. Group 2: Employee Work Culture - There is a notable emphasis on long working hours, with reports of employees often working over 10 hours a day, and a competitive atmosphere regarding work hours among different BUs [9][10]. - Employees have developed various strategies to meet work hour expectations, including manipulating clock-in times and extending meal breaks [9][10]. - Despite the pressure, some employees defend the company, citing high salaries and bonuses, as well as company-sponsored events [10][12]. Group 3: Financial and Operational Management - Each new BU is given a startup fund of approximately 20 million yuan (around 2.8 million USD) to develop products and achieve profitability quickly [25]. - The company has implemented strict cost control measures, especially for new BUs that have not yet generated revenue [26]. - The company is actively recruiting for its investment platforms to support its various incubators, indicating a focus on securing funding for new projects [24][25].
追觅宇宙大爆炸
经济观察报·2025-06-08 03:55