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深圳出台“扩消费39条”
第一财经·2025-06-09 01:27

Core Viewpoint - Shenzhen is actively expanding consumption and building an international consumption center, as evidenced by the release of the "Shenzhen Consumption Promotion Special Action Implementation Plan," which includes 39 specific measures aimed at enhancing local consumption and addressing market challenges [1][4]. Group 1: Enhancing Resident Consumption Capacity and Willingness - The plan emphasizes promoting high-quality employment and increasing residents' income through various channels, including talent subsidies for new graduates [4][5]. - Measures include adjusting the minimum wage to align with economic growth and supporting collective bargaining to improve wage levels [5]. - The plan also aims to enhance childcare support and optimize medical services to reduce economic burdens on families [5][6]. Group 2: Increasing Quality and Diverse Consumption Supply - The plan outlines initiatives to promote artificial intelligence terminal consumption, with rewards for high-quality products and support for flagship stores in key locations [8][9]. - It encourages the development of fashion consumption and outdoor sports markets, leveraging Shenzhen's design and natural resource advantages [9][10]. - The plan aims to stimulate pet-related consumption and develop low-altitude drone markets, capitalizing on Shenzhen's status as a pet industry base and a hub for drone manufacturing [10][11]. Group 3: Strengthening Policy Support and Infrastructure - The plan includes measures to support foreign trade enterprises affected by tariffs, such as establishing themed display areas in shopping centers and providing marketing support for export-to-domestic products [13][14]. - It encourages participation in international exhibitions and offers financial support for companies attending overseas events [13]. - The plan promotes the recycling of consumer goods and the issuance of infrastructure REITs to enhance investment in consumption-related sectors [14].