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Group 1 - The article discusses various promotional experience cards aimed at enhancing consumer engagement and encouraging spending through rewards and discounts [2][4][5][7]. - Each experience card has specific spending thresholds that consumers must meet to qualify for rewards, such as cash vouchers for online shopping [2][4][5][7]. - The promotional activities are time-limited, with specific periods during which consumers can take advantage of these offers, indicating a strategic push to boost sales within a defined timeframe [1][2][4][5][7]. Group 2 - The experience cards are categorized based on different consumer needs, such as work efficiency, travel, and home improvement, showcasing a targeted marketing approach [2][4][5][7]. - The rewards vary by card, with amounts ranging from 100 to 200 yuan, and the total number of rewards available is limited, creating a sense of urgency among consumers [2][4][5][7]. - The article emphasizes the importance of upgrading personal equipment and experiences, aligning with current consumer trends towards enhanced productivity and lifestyle improvements [2][4][5][7].