Core Viewpoint - The recent opening of a new Pop Mart store in Hangzhou saw overwhelming demand, leading to a rapid sell-out of products within two hours, primarily due to the presence of resellers [1][2]. Group 1: Store Opening and Customer Response - The Pop Mart store in Hangzhou opened earlier than scheduled due to a large number of customers queuing in the rain, resulting in a premature closure for safety reasons after just two hours of operation [2]. - Customers reported waiting in line for up to four hours, only to find that the products were sold out shortly after the store opened [2]. Group 2: Reseller Activity - Resellers quickly purchased entire boxes of products, making it difficult for regular consumers to buy items [2]. - The trend of reselling has shifted from traditional products like Moutai to collectible items such as Labubu figures, indicating a growing market for these collectibles [3][17]. Group 3: Pricing and Market Dynamics - Limited edition Labubu items are being sold at significant markups, with some items listed for as high as 15,200 yuan, reflecting a multiple-fold increase in price [5][12]. - The market for Labubu collectibles is characterized by high demand and substantial price inflation, with some items being resold for several times their original price [4][11]. Group 4: Company Performance and Future Outlook - Pop Mart's stock price has seen a substantial increase, rising over 12 times since early 2024, with a market capitalization reaching 366.1 billion HKD as of June 13, 2025 [23]. - The company's revenue from the U.S. market in Q1 has already matched the expected total for the entire year of 2024, indicating a 100% growth that exceeds company expectations [24].
泡泡玛特一新店,开业2小时卖光闭店!黄牛不炒茅台炒Labubu,月入数万元
21世纪经济报道·2025-06-16 00:18