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“苏超”赞助商数量激增!现场直击淮安“小龙虾”VS南京“盐水鸭”
21世纪经济报道·2025-06-16 08:05

Core Viewpoint - The "Su Super" football league in Huai'an has gained significant popularity, evidenced by a substantial increase in attendance and sponsorship, indicating a successful event that contributes to local economic growth [1][2][3] Group 1: Event Attendance and Impact - The recent match in Huai'an attracted over 26,000 spectators, a notable increase from the previous match which had over 10,000 attendees, showcasing the growing interest in the "Su Super" league [1] - The event is reported to be the largest sports event ever held in Huai'an, highlighting its significance in the local sports landscape [1] Group 2: Sponsorship Growth - The number of sponsors for the event has increased, with local companies like Jiangsu Bank and Longpan Technology, as well as external brands such as JD.com and Heineken, participating [1] - Some sponsors, including JD.com, joined later, indicating a rising interest in associating with the event as it gains traction [1] Group 3: Cultural and Tourism Integration - The timing of the "Su Super" event coincided with the local Lobster Festival, enhancing the cultural and tourism appeal of Huai'an [2] - Promotional advertisements linking local delicacies like salted duck and crayfish to the "Su Super" event were prominently displayed at the Huai'an East High-speed Railway Station, further promoting local tourism [2]