Core Viewpoint - The article discusses the "Su Super" football league in Jiangsu, highlighting its role in stimulating local economic activity through government, state-owned enterprises, and citizen participation, ultimately aiming to attract private investment and enhance regional economic integration [30][23][55]. Group 1: Event Overview - The "Su Super" league is supported by the Jiangsu government and state-owned enterprises, inviting citizens to attend matches for free to boost local and regional economic activity [30][23]. - The attendance at matches has been significant, with the latest match between Huai'an and Nanjing drawing 26,018 spectators, indicating growing interest in local football [33]. - The league has seen a steady increase in attendance, with previous matches recording 18,000, 22,198, and 22,613 attendees [32]. Group 2: Economic Impact - The Jiangsu Sports Industry Group predicts that the entire season will generate over 300 million yuan in economic benefits, with an average revenue increase of over 20 million yuan for each city involved [37]. - Local businesses, including hotels and restaurants, have engaged in promotional activities during the league, although the immediate impact on tourism and dining has been limited [45][50]. - The league has attracted sponsorship from various local enterprises, with the number of sponsors increasing from one to nineteen, indicating a growing interest from the private sector [29][26]. Group 3: Community Engagement - The event has fostered a sense of community pride, with local fans expressing strong support for their team, despite the team being perceived as underdogs [15][17]. - Many attendees received free tickets through schools and organizations, highlighting the community's engagement and the low-cost nature of attending matches [30][12]. - The league has also incorporated local cultural elements, such as performances and promotions related to Huai'an's heritage, to enhance the spectator experience [41][40]. Group 4: Future Considerations - The article suggests that balancing government support with private sector involvement is crucial for the league's sustainability and growth [56]. - There is a need for more effective consumer incentives to stimulate spending beyond the matches, as many attendees are not die-hard fans but seek low-cost entertainment [59][60]. - Future strategies may include leveraging local events, such as the "Lobster Festival," to create synergies between sports and local industries, enhancing overall economic activity [54].
抢票看苏超,我们发现了“苏超经济”的四个角色丨一线
吴晓波频道·2025-06-16 15:46