Core Viewpoint - Audi has reversed its previous plan to stop developing and selling internal combustion engine vehicles by 2033, and no clear timeline for cessation has been set [1][2]. Group 1: Strategic Adjustments - Audi will launch a new series of internal combustion and plug-in hybrid vehicles between 2024 and 2026, providing greater flexibility for the next decade [1]. - The company is shifting its focus to developing a platform architecture and software systems for large vehicles within the Volkswagen Group, marking a transition to "software-defined vehicles" [1][2]. - Audi's strategic adjustments are centered on two key areas: software-defined vehicles and advanced driver assistance technologies [3]. Group 2: Market Dynamics - The global automotive market is experiencing uneven development in electric vehicle adoption, prompting Audi to implement a region-specific development strategy [2]. - Other automakers, such as Volvo and Mercedes-Benz, have also adjusted their electrification plans, indicating a broader trend in the industry [2]. - The electric vehicle market is showing signs of slowing demand, while internal combustion vehicles continue to generate higher profits, necessitating strategic adjustments by automakers [2]. Group 3: Partnerships and Innovations - Audi is collaborating with FAW to produce models based on the PPE luxury electric platform, with the Q6L e-tron already in pre-sale [4]. - A partnership with SAIC is underway to develop pure electric intelligent connected vehicles tailored for the Chinese market [4]. - Starting in 2025, Audi will integrate Huawei's advanced intelligent driving assistance system into new platform products [4].
奥迪确认暂停全面电动化计划!
第一财经·2025-06-18 13:08