Core Viewpoint - The article emphasizes that JD's "618" event has evolved into a significant consumer festival, showcasing the company's strategic capabilities and innovative changes, driven by its strong supply chain capabilities and multi-business collaboration [1][2][15]. Supply Chain and Business Model Innovation - JD's supply chain capabilities have been a cornerstone of its success, with the company focusing on experience, cost, and efficiency to build consumer trust and redefine e-commerce delivery efficiency [2][19]. - The company has consistently innovated its business model every three years, launching new companies that revolve around supply chain integration, including JD Logistics, JD Finance, and JD Health [2][19]. - JD's logistics network includes over 1,600 logistics centers in mainland China, with a self-operated product range exceeding 10 million items and an inventory turnover of approximately 30 days [18]. New Business Initiatives - The opening of JD's first restaurant infrastructure brand, JD Seven Fresh Food Mall, represents a significant step in integrating online and offline retail, enhancing consumer experience through quality dining and delivery services [8][11]. - JD's entry into the food delivery market has shown promising results, with over 25 million daily orders and a full-time rider count exceeding 120,000 within just over 100 days of operation [11][12]. - The company aims to leverage its supply chain to redefine the hotel and travel industry, offering optimized supply chain services to reduce operational costs for hotels [25][26]. Collaborative Ecosystem - JD's strategy involves creating a collaborative ecosystem between e-commerce and offline retail, enhancing service efficiency and product quality for consumers [4][11]. - The company has implemented a "Three Mao Five" theory, focusing on sustainable partnerships and shared growth rather than prioritizing immediate profits [22][23]. Future Outlook - JD plans to continue innovating its business models annually, with several new projects in the pipeline, including stablecoins and international expansion, particularly in Europe [28]. - The company is committed to enhancing service experiences through continuous feedback and optimization, particularly in its new food delivery and hotel services [28].
618刷新纪录背后 京东的“供应链”叙事与创新