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速递|沙特千亿AI棋局落子:Humain联手Luma AI,生成式内容重塑游戏与广告生产链
Z Potentials·2025-06-20 03:50

Core Viewpoint - Saudi Arabia's newly established AI company Humain has launched a division called Humain Create, focusing on developing AI software for advertising, gaming, and film industries [1][2]. Group 1: Humain Create and Its Focus - Humain Create will collaborate with Luma AI to provide computational resources and deliver AI software capable of generating realistic images and videos for the media industry [1]. - The division aims to serve game developers, marketers, and other media professionals, promoting a limitless narrative approach [1]. Group 2: Strategic Investments and Goals - Humain, backed by Saudi Arabia's $925 billion Public Investment Fund, was established in May 2023 as a core part of the country's AI strategy, with plans to invest heavily in data centers, cloud computing, and large language models [1]. - The company announced a $10 billion venture capital fund to support its initiatives [1]. Group 3: Gaming Industry Focus - The gaming sector is a natural market for Humain, as the Saudi government has been acquiring stakes in foreign gaming companies to diversify its economy away from oil dependency [2]. - Recent acquisitions include Scopely Inc.'s agreement to spend $3.5 billion on acquiring the gaming business of Niantic, the developer of Pokémon Go [2]. - Saudi Arabia is set to host its first esports World Cup in 2024, aiming to establish Riyadh as a gaming industry hub [2].