青蛙、过期奶、蟑螂三连击，奈雪品控失守背后：去年亏损超9亿

Core Viewpoint - The article highlights a significant food safety incident involving Nayuki Tea, where a complete frog was found in a cup of tea, raising serious concerns about the company's quality control and food safety standards [1][4][5]. Group 1: Incident Details - A video surfaced showing a frog's body floating in a cup of Nayuki Tea, which closely resembled dried jasmine flowers, making it difficult to detect [2][4]. - This incident is not isolated; Nayuki has faced multiple food safety issues in the past, leading to public outrage and scrutiny of its supply chain quality control [4][5][12]. - Following the incident, Nayuki contacted the affected customer and collected samples for investigation, promising to adhere to food safety laws for compensation [10][11]. Group 2: Historical Context - Nayuki has a history of food safety controversies, including reports of unsanitary conditions and the use of expired ingredients, which have led to regulatory actions and fines [12][15]. - In 2021, investigations revealed various hygiene issues, prompting Nayuki to apologize and implement corrective measures [12]. - In 2022, Nayuki faced penalties for using expired milk, which gained significant media attention [15]. Group 3: Financial Performance - Nayuki reported a revenue of 4.921 billion yuan in 2024, a decline of 4.7% year-on-year, with a net loss of 919 million yuan compared to a profit of 20.9 million yuan in 2023 [20]. - The company's operational challenges include a significant increase in expenses, particularly in advertising and other operational costs, leading to a net cash flow from operating activities dropping by 75.7% [20][23]. - The average daily order volume at Nayuki's self-operated stores fell by 21.43% in 2024, indicating a decline in customer demand and sales performance [26][28]. Group 4: Business Model Changes - Nayuki has begun transitioning from a solely self-operated store model to include franchise operations, with a notable increase in franchise stores from 81 to 345 by the end of 2024 [25]. - The reduction in self-operated stores from 1,574 to 1,453 suggests a strategic shift in response to declining sales and operational challenges [25][26].