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秦朔:从中国制造到中国创造&全球制造 | 出海峰会

Core Viewpoint - The article emphasizes the transition of Chinese manufacturing from being a global manufacturing hub to becoming a leader in global manufacturing, highlighting the need for Chinese companies to adopt a global mindset and explore new markets while leveraging their manufacturing capabilities [3][5][12]. Group 1: Global Manufacturing Transition - Chinese manufacturing has evolved from "global manufacturing in China" to "Chinese manufacturing for the world," indicating a shift towards innovation and quality [3][6]. - The ability of Chinese companies to drive globalization is primarily reflected in the manufacturing sector, where China has developed a comprehensive manufacturing capability system [6][12]. - The restructuring of global supply chains is underway, moving from offshore and efficiency-driven models to more autonomous and diversified approaches [10][11]. Group 2: Strategic Global Expansion - Chinese companies are encouraged to adopt a global perspective when selecting overseas markets, identifying regions with favorable tariff conditions such as the Middle East, Southeast Asia, and Latin America [16][19]. - The case of Zhejiang Tongxiang's China Jushi illustrates how tariffs can significantly impact business decisions, leading to the establishment of manufacturing facilities in countries with lower tariffs [17][18]. - Companies must navigate the complexities of different markets, balancing opportunities and risks while adapting to local conditions [21][22]. Group 3: Export and Outbound Investment - In 2024, China's goods trade export scale is projected to reach 25.45 trillion yuan, with a year-on-year growth of 7.1%, indicating resilience despite external challenges [34][35]. - China's outbound non-financial direct investment is expected to grow by 10.5% to $143.85 billion in 2024, showcasing a simultaneous increase in both exports and outbound investments [35]. - The home appliance industry exemplifies the dual strategy of expanding domestic demand while actively pursuing international markets, with significant growth in both revenue and exports [38][39]. Group 4: Case Studies of Successful Globalization - Lenovo serves as a prime example of a company that has successfully integrated global resources while maintaining core manufacturing in China, achieving a balance between local delivery and global supply chains [44][46]. - The article highlights the importance of new infrastructure capabilities, particularly in digital technology and renewable energy, as Chinese companies expand their influence globally [48][50]. - Emerging companies in smart hardware are leveraging China's supply chain to innovate and redefine industry standards, moving from imitation to original innovation [51][52]. Group 5: Strategic Considerations for Global Operations - Companies must find a balance between exporting and establishing local production to navigate trade barriers and optimize costs [56]. - Emphasizing local operations while maintaining a global strategy is crucial for long-term success, requiring cultural sensitivity and community engagement [57]. - Collaboration with international firms presents opportunities for joint market development, reinforcing the role of Chinese companies in stabilizing and accelerating global supply chains [58].