第一财经·2025-06-24 16:28Core Viewpoint - The approval of domestic and imported game licenses in June 2025 reached a new high, indicating a recovery in the gaming market and a potential increase in competition among companies [1][2]. Group 1: Game License Approvals - In June 2025, the National Press and Publication Administration approved 147 domestic game licenses and 11 imported game licenses, marking the highest number in recent years [1]. - In the first half of 2025, a total of 757 domestic game licenses were approved, with a consistent monthly increase in approvals [1]. - The approval speed for imported game licenses has improved, transitioning from bi-monthly to monthly approvals [1]. Group 2: Market Performance - The Chinese gaming market showed signs of recovery, with a market size of 280.5 billion yuan in May 2025, reflecting a year-on-year growth of approximately 9.9% [2]. - In Q1 2025, the domestic gaming market and overseas market both experienced nearly 18% year-on-year growth, with the domestic market reaching 857 billion yuan [2]. - Tencent's games, including "Honor of Kings" and "Crossfire: Gunfight King," achieved record-high quarterly revenues, contributing to the overall market growth [2]. Group 3: Future Outlook - The trend of increasing game license approvals suggests a potential rise in the total number of licenses issued in 2025, possibly approaching or exceeding 2019 levels [1]. - As the approval process normalizes, competition in the gaming market is expected to intensify, emphasizing the need for quality in addition to quantity for success [2].