第一财经·2025-07-02 05:42Core Viewpoint - The inbound tourism market in China is entering a favorable development period, with the gradual increase of visa-free countries benefiting its growth [1] Group 1: Inbound Tourism Recovery - Inbound tourism has recovered to 70%-80% of pre-pandemic levels, with Southeast Asia showing rapid growth in visitor numbers [1] - Shanghai has experienced the fastest growth in inbound tourism locations, while traditional western cities in China are gaining visibility on social media [1] - The overall trend indicates a multi-point explosion in inbound tourism [1] Group 2: Future Opportunities - There is a need to enhance small language services in the inbound tourism market to attract more international visitors [1] - The aim is to host more international conferences, IP performances, and events in China to draw in additional inbound tourists [1] - Northern regions like Heilongjiang can attract inbound tourists for winter sports tourism experiences [1] - Future inbound tourism is estimated to have an incremental opportunity of $100 billion to $200 billion [1]