108轮、溢价率40.7%!中海夺得深圳龙华一宅地
证券时报·2025-07-07 11:26

Core Viewpoint - The Shenzhen land market is heating up with an accelerated supply of residential land, but the new housing market is expected to face significant downward pressure in the second half of the year, leading to potential increases in housing policies [1][5]. Group 1: Land Market Trends - The recent auction of residential land in Shenzhen saw high competition, with a notable example being the A802-0309 plot sold for 2.37 billion yuan, resulting in a floor price of approximately 38,795.22 yuan per square meter and a premium rate of 40.7% [3]. - The land supply includes plots with low plot ratios, which are favored by developers, as seen in the recent sales where the plot ratio was 2.5 and 3.1 for different parcels [4][3]. - The total area of land sold in Shenzhen during the first half of the year decreased by 40.9% compared to the same period last year, while the transaction amount increased by 11.8%, primarily due to a rise in residential land sales [6]. Group 2: Policy Implications - The increase in land auction premiums is attributed to a combination of core location desirability, low-density quality, and policy incentives, indicating a potential market segmentation where core areas remain competitive while non-core areas lag [6]. - The Shenzhen real estate policy has seen a reduction in intensity compared to previous years, focusing mainly on affordable housing and financing options, with expectations of increased policy measures in the latter half of the year due to ongoing market pressures [6][5].