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又有豪车品牌4S店退网!车企等三方应提前作出预案
第一财经·2025-07-08 15:55

Core Viewpoint - The automotive dealership industry in China is facing significant challenges, including high inventory levels, intense market competition, and financial instability, leading to a rise in dealership closures and consumer dissatisfaction [2][4]. Group 1: Industry Challenges - The number of automotive 4S stores in China decreased by 2.7% in 2024, with 4,419 stores closing, marking the first negative growth since 2021 [2]. - The total amount executed against Baolide Group exceeded 40 million yuan, and its legal representative faced consumption restrictions, impacting consumer rights related to maintenance and warranty services [2]. - The relationship between consumers, dealerships, and automotive brands is increasingly strained due to the operational crises faced by dealerships [2][4]. Group 2: Proposed Solutions - A collaborative approach is needed among government, automotive manufacturers, and dealerships to establish a new cooperation mechanism that promotes risk-sharing and benefit-sharing [4]. - Regulatory bodies should enhance daily oversight and risk assessment in the automotive sales industry, taking timely action against dealerships facing financial difficulties [4]. - Automotive manufacturers must take responsibility for managing their authorized dealerships, including regular training and performance evaluations, to protect their brand reputation [4][5]. Group 3: Responsibilities of Dealerships - Dealerships must communicate promptly with consumers when deciding to close, providing clear solutions and timelines for issues such as returning stored parts and resuming after-sales services [5]. - Ethical business practices, including protecting consumer rights and fulfilling social responsibilities, are essential for dealerships to maintain trust and credibility [5].