Core Viewpoint - The article discusses the apology issued by Chongqing Zongshen Vehicles for allegedly infringing on the trademark rights of the automotive brands "Wenjie" and "Zhijie," leading to public confusion and concern [1][4][5]. Group 1: Company Actions and Responses - Chongqing Zongshen Vehicles acknowledged the inappropriate content published on their social media platforms and has taken immediate action to rectify the situation by renaming the controversial products and ceasing the dissemination of related content [1][9]. - The company expressed sincere apologies to the affected brand owners and the public, committing to strengthen internal review mechanisms to prevent future infringements [1][9]. Group 2: Market Context and Brand Information - "Zhijie" and "Wenjie" are popular automotive brands under Hongmeng Zhixing, with Chery Automobile Co., Ltd. having registered the "Zhijie" trademark in 2020, and Seres Automotive holding multiple "Wenjie" trademarks [5]. - The Wenjie brand includes models such as M5, M7, M8, and M9, while Zhijie features R7 and S7 models. In June, Hongmeng Zhixing achieved a record monthly delivery of 52,747 vehicles, marking a significant milestone in their sales history [5][6]. Group 3: Company Background and Financial Performance - Chongqing Zongshen Vehicles, established in 2001, specializes in the research, manufacturing, and sales of diverse products, including new energy vehicles and three-wheeled motorcycles [13][15]. - The company is controlled by Zuo Zongshen, with a family wealth of 7 billion RMB, ranking 754th on the 2024 Hurun Rich List [16][22]. - Zongshen Power's stock price surged nearly 300% in 2024, with a significant increase from 4 RMB per share in February to 35.13 RMB by October 31 [22]. The company reported a revenue of 10.384 billion RMB, a year-on-year increase of 29.84%, and a net profit of 461 million RMB, up 27.45% [22].
三轮车取名智界、问界!“重庆摩托车大王”旗下公司紧急道歉:下架所有争议内容!集团子公司股价去年涨近300%
新浪财经·2025-07-11 01:04